Even though large fashion companies making insane profits, the pressure to make positive change in the world is often put on the consumer. Giants don’t take responsibility for what they do. They ruin positive body image, later on women have to challenge the ways how society presents and views the physicalbody. They ruin the planet, and later on women challenge the purchasing habits of the society. Not only in fashion industry but in other industries this is the reality. The pressure is always on the consumer; cut out plastics, go vegan, protest, challenge, buy second hand, sacrifice, feel the burden in a widespread way.
Given the above facts has anyone else other than Minzkou dared to say it loud that fashion industry is just NOT normal at all. Minzkou wants to take a vocal stance about this insanity. All of these facts influence mental health and well-being of today’s women. We want our women to STOP handing over their power to those who promote low level emotions and feed them with negative self-image causing self-doubt. It’s enough that perceptions of women is manipulated by beliefs that originate from what these companies taught which can’t be based in current reality. This fake reality doesn’t have a place in the ‘ New Earth ‘ currently being born and these famous trendsetters are becoming ‘ old-fashioned. ‘
Minzkou, as a small fashion label, created a pioneering Customization Service to enable our customers to change the color or alter the size of almost all the products for a perfect fit because the clothes should fit you, you shouldn’t fit in clothes which can negatively affect the mental health. We created our own Sustainability Policies and there are 6 applications of this Policies we apply during the manufacturing process: Eco-Consious Sourcing Policy , No-Waste Policy, Upcycling Policy,Cruelty-Free Policy , Body & Mind & Soul Alignment Policy ,Growing Together Policcy. So far, we created over 150 sustainable “truly unique” designs and manufacture Vegan-friendly cruelty-free 100 % Silk garments colored with plant-based dyes for our Silk Collection for the betterment of the planet
If Minzkou, as a small fashion label can do this much, those Giant Fashion Houses can do a million time better on this regard other than slaughtering an animal to make a women feel accepted in the society and other than producing plain blouses and simple pants and plain wrinkled T-shirts that look so old as if they were teleported from 1920s.
It’s time for a Change and Cosmic Babes of Minzkou wi’ll lead the Wave.
